At TIE – Alliances & Rewards, we are dedicated to building bridges between banks, corporations, and merchants, enabling them to deliver exceptional offers across a range of industries, including Retail, Health & Wellness, Dining, and Software.
Founded in 2018 as Totally Insane Entertainment, we initially focused on managing high-profile events. However, our vision quickly expanded, leading to the creation of TIE – Alliances & Rewards. By leveraging our expertise in fostering strategic partnerships, we’ve been able to form over 50,000 successful tie-ups, driving growth and delivering value to all our partners.
Our journey continues, and we’re committed to further enriching the experiences of businesses and customers through powerful collaborations
With over 29 years of vast and diverse experience, he is a visionary leader renowned for his ability to guide, collaborate, and build successful companies and brands. His career is marked by a consistent track record of steering businesses towards growth and success through strategic leadership and fostering strong, impactful collaborations. He has established himself as a driving force behind numerous ventures, navigating complex challenges and leading them to thrive in competitive landscapes.
Mr. Rana is an accomplished business leader with more than a decade of proven expertise in the alliances and offers activation industry. Throughout his career, he has consistently demonstrated his ability to build and nurture high-impact partnerships, driving growth and innovation across various sectors. His strategic insight and hands-on leadership have positioned him as a key player in creating successful collaborations that deliver tangible results, solidifying his reputation as a trusted figure in the industry.
She is a dynamic and results-driven professional with over 8 years of experience in forging strategic partnerships that drive business growth and unlock new opportunities. Known for her assertive and proactive approach, she excels in identifying synergies between companies and leveraging them to create impactful collaborations. Her expertise lies in fostering relationships that not only open doors to new ventures but also deliver sustained value and innovation.
